Parseur integration

Create Leads in Wise Agent From Emails Automatically

Parseur extracts buyer and seller details from real estate lead emails and photographed sign-in sheets with AI, then creates the Wise Agent lead before the enquiry goes cold.

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Use cases

Portal lead alerts, straight into Wise Agent

Wise Agent manages the contact, the transaction, and the follow-up. Parseur handles the thirty seconds before all that, where a lead alert sits in an inbox waiting to be typed in. Parseur extracts the buyer, the phone number, and the property, and the Wise Agent lead is created through Zapier.

Property portal alerts

Parseur extracts buyer details and the listing reference from portal lead notifications, each portal with its own layout, and delivers one consistent field set to Wise Agent.

Website and IDX enquiries

Parseur captures contact details from the enquiry notifications your own site and IDX pages send, so every lead enters the CRM rather than a shared mailbox.

Open house and event lists

Parseur reads scanned sign-in sheets and attendee lists emailed after an open house, turning handwriting into leads you can actually call.

How it works

How the Wise agent integration works

Set it up once. Every new email is parsed and delivered on its own after that.

1. Create your Parseur mailbox

Sign up and get a dedicated email address where your documents land.

2. Forward your emails

Send emails manually or set up auto forwarding so every new one arrives on its own.

3. AI extracts the data

Parseur reads each email and pulls out the fields you need as structured data.

4. Data lands in Wise agent

Zapier picks up the parsed data and sends it to Wise agent in real time.
Parseur logo

What is Parseur?

Parseur is a powerful document processing software to extract text from emails, PDFs and documents and automate your workflow. All Parseur features.

Wise agent logo

What is Wise agent?

Wise Agent CRM is rated by one of the top real estate CRM tools for real estate brokers. Combined with lead automation, transaction and contact management, the CRM solution is an all-in-one real estate software.

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What is Zapier?

Zapier is a cloud automation tool that connects apps together. You can connect two or more apps to automate repetitive tasks without coding or relying on developers to build the integration.

Trusted for lead email workflows in production

BuildYourBnB, a short-term rental business hosting over 10,000 guests per year, uses Parseur with Zapier to pull data out of the booking and enquiry emails property platforms send and route it into its tools automatically. Founder Boris Mordkovich tested Parseur against Zapier's own email parser and found it more accurate on exactly this kind of rich HTML platform email.

Guests hosted per year on Parseur-powered workflows
10,000+
Documents processed by Parseur since 2016
100M+
Parseur rating on Capterra and GetApp
5/5

In this integration article, we will show you how to create new real estate leads in Wise Agent from parsed email data.

What if you could automate your real estate business and save countless hours?

As an agent, increasing your sales funnel and closing deals are your top priorities. You may be receiving countless leads emails from different platforms such as Zillow, Trulia, Realtor or many other real-estate platforms. Those lead-capture emails come in different layouts and formats which you have to manually input into your CRM software. This manual process is time consuming especially if your mailbox is overloaded and you need to get back to potential buyers within a reasonable time frame.

Parseur is a powerful email parser and no code tool that automates data extraction from emails and PDFs. The parsed data can then be exported to Wise Agent in real-time.

Benefits of integrating Parseur with Wise Agent

Integrating your Wise Agent account with Parseur will only scale up your business! With Parseur by your side, you can have an automated workflow process right from the moment you receive an email from a lead.

  • You will no longer have to go through all your emails manually and retrieve specific lead information
  • The lead will be created automatically in Wise Agent
  • You will save countless hours of manual tasks
  • You will be able to focus your attention on building and maintaining customer relationships

Steps to integrate Wise Agent with Parseur

  • Your Parseur mailbox
  • A Zapier account
  • Your Wise Agent account

Step 1: Create your free Parseur mailbox to collect your real estate leads

Parseur is totally and forever free for a limited number of emails sent per month, with all features enabled. Click on the link below to create your Parseur account.

Integrate Parseur with Wise Agent
Try out our powerful document processing tool for free.

Create your mailbox and select Real estate leads for the mailbox type. Parseur is a visual template tool that has a built-in library of templates that will automatically process the data extraction.

Select mailbox type
Select mailbox type

By selecting the real estate mailbox:

Step 2: Forward the lead email to your Parseur mailbox

Once your mailbox is created, forward one of your lead emails to it. You can also set up an auto-forwarding rule to forward all your emails automatically to the Parseur mailbox.

Email received in Parseur mailbox
Email received in Parseur mailbox

Step 3: Extract the leads data to send to Wise Agent

You can head on to this article where we showed you how data is extracted automatically using a typical contact email from Zillow.

Your parsed results will look like this:

Data extracted from your real estate email
Data extracted from your real estate email

Step 4: Configure Zapier to send extracted data to Wise Agent

Zapier makes it easy to connect applications together without relying on developers and coding knowledge. Go to "export", click on "Zapier" and search for Wise Agent. Click on create zap, which will bring you to your Zapier dashboard.

Export parsed data to Zapier
Export parsed data to Zapier

Step 5: Connect Zapier with Parseur

You will be asked to sign in to your Parseur account and choose the mailbox so that Zapier can retrieve the parsed email data.

Choose Parseur account
Choose Parseur account

Select Parseur mailbox
Select Parseur mailbox

Step 6: Connect Zapier with Wise Agent

You will then be asked to log into your Wise Agent account. Once your account is connected, use the extracted data from Parseur to fill in the data fields.

Choose Wise Agent account
Choose Wise Agent account

Choose action event as add lead
Choose action event as add lead

Map the data from Parseur to the lead details
Map the data from Parseur to the lead details

Map the data from Parseur to the lead details (cont.)
Map the data from Parseur to the lead details (cont.)

Step 7: Turn your zap ON and your Wise Agent integration is complete!

You can send a test trigger to see if the integration is successful. The whole process will be automated once your integration is complete.

Turn the zap on to complete the integration
Turn the zap on to complete the integration

Lead added automatically in Wise Agent
Lead added automatically in Wise Agent

Turn the Zap on and your integration is complete!

From now on, every other email that you send to your Parseur mailbox will be automatically processed and exported to Wise Agent as a new lead.

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No model training required
Automates data entry from any document
Scales from point-and-click to API

Frequently Asked Questions

Common questions about creating Wise Agent leads from real estate emails with Parseur.

Parseur receives your lead emails at a dedicated mailbox address, its built-in AI extracts fields such as name, phone, email, and the property enquired about, and a Zapier connection creates the matching Wise Agent lead in real time.

Parseur processes each email as it arrives and Zapier creates the lead immediately, so it is usually in Wise Agent within seconds of the alert landing in the mailbox.

Yes. In the Zapier step you choose the owner, categories, and campaign the new lead should get, so each parsed enquiry reaches the right agent and drip sequence.

Parseur passes both emails through as separate parsed documents, and a Zapier find-or-create step matches on email address so the second enquiry updates the existing contact rather than duplicating it.

Yes. Parseur's built-in AI extracts the fields you request from any layout, so lead alerts from different portals and listing sites all reach the same Wise Agent fields without setup per source.

No. Parseur connects to Wise Agent through Zapier without any code. You forward your lead emails to your Parseur mailbox, pick the fields to extract, and map them to Wise Agent fields in Zapier.

Yes. Parseur reads scanned and photographed documents with its Vision AI engine, so a sign-in sheet photographed on a phone can become lead records.

Yes. Every processed email stays visible in your Parseur mailbox, where you can review and correct any extracted field, so a badly formatted alert never creates a half-empty lead.