Portal lead alerts, straight into Wise Agent
Wise Agent manages the contact, the transaction, and the follow-up. Parseur handles the thirty seconds before all that, where a lead alert sits in an inbox waiting to be typed in. Parseur extracts the buyer, the phone number, and the property, and the Wise Agent lead is created through Zapier.
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Property portal alerts
Parseur extracts buyer details and the listing reference from portal lead notifications, each portal with its own layout, and delivers one consistent field set to Wise Agent.
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Website and IDX enquiries
Parseur captures contact details from the enquiry notifications your own site and IDX pages send, so every lead enters the CRM rather than a shared mailbox.
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Open house and event lists
Parseur reads scanned sign-in sheets and attendee lists emailed after an open house, turning handwriting into leads you can actually call.
How the Wise agent integration works
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1. Create your Parseur mailbox
- Sign up and get a dedicated email address where your documents land.
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2. Forward your emails
- Send emails manually or set up auto forwarding so every new one arrives on its own.
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3. AI extracts the data
- Parseur reads each email and pulls out the fields you need as structured data.
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4. Data lands in Wise agent
- Zapier picks up the parsed data and sends it to Wise agent in real time.

What is Parseur?
Parseur is a powerful document processing software to extract text from emails, PDFs and documents and automate your workflow. All Parseur features.

What is Wise agent?
Wise Agent CRM is rated by one of the top real estate CRM tools for real estate brokers. Combined with lead automation, transaction and contact management, the CRM solution is an all-in-one real estate software.

What is Zapier?
Zapier is a cloud automation tool that connects apps together. You can connect two or more apps to automate repetitive tasks without coding or relying on developers to build the integration.
Trusted for lead email workflows in production
BuildYourBnB, a short-term rental business hosting over 10,000 guests per year, uses Parseur with Zapier to pull data out of the booking and enquiry emails property platforms send and route it into its tools automatically. Founder Boris Mordkovich tested Parseur against Zapier's own email parser and found it more accurate on exactly this kind of rich HTML platform email.
- Guests hosted per year on Parseur-powered workflows
- 10,000+
- Documents processed by Parseur since 2016
- 100M+
- Parseur rating on Capterra and GetApp
- 5/5
In this integration article, we will show you how to create new real estate leads in Wise Agent from parsed email data.
What if you could automate your real estate business and save countless hours?
As an agent, increasing your sales funnel and closing deals are your top priorities. You may be receiving countless leads emails from different platforms such as Zillow, Trulia, Realtor or many other real-estate platforms. Those lead-capture emails come in different layouts and formats which you have to manually input into your CRM software. This manual process is time consuming especially if your mailbox is overloaded and you need to get back to potential buyers within a reasonable time frame.
Parseur is a powerful email parser and no code tool that automates data extraction from emails and PDFs. The parsed data can then be exported to Wise Agent in real-time.
Benefits of integrating Parseur with Wise Agent
Integrating your Wise Agent account with Parseur will only scale up your business! With Parseur by your side, you can have an automated workflow process right from the moment you receive an email from a lead.
- You will no longer have to go through all your emails manually and retrieve specific lead information
- The lead will be created automatically in Wise Agent
- You will save countless hours of manual tasks
- You will be able to focus your attention on building and maintaining customer relationships
Steps to integrate Wise Agent with Parseur
- Your Parseur mailbox
- A Zapier account
- Your Wise Agent account
Step 1: Create your free Parseur mailbox to collect your real estate leads
Parseur is totally and forever free for a limited number of emails sent per month, with all features enabled. Click on the link below to create your Parseur account.
Create your mailbox and select Real estate leads for the mailbox type. Parseur is a visual template tool that has a built-in library of templates that will automatically process the data extraction.

By selecting the real estate mailbox:
- It creates standard field names to use for real estate lead capture
- It comes loaded with ready-made templates for the most common real estate platforms
Step 2: Forward the lead email to your Parseur mailbox
Once your mailbox is created, forward one of your lead emails to it. You can also set up an auto-forwarding rule to forward all your emails automatically to the Parseur mailbox.

Step 3: Extract the leads data to send to Wise Agent
You can head on to this article where we showed you how data is extracted automatically using a typical contact email from Zillow.
Your parsed results will look like this:
Step 4: Configure Zapier to send extracted data to Wise Agent
Zapier makes it easy to connect applications together without relying on developers and coding knowledge. Go to "export", click on "Zapier" and search for Wise Agent. Click on create zap, which will bring you to your Zapier dashboard.

Step 5: Connect Zapier with Parseur
You will be asked to sign in to your Parseur account and choose the mailbox so that Zapier can retrieve the parsed email data.


Step 6: Connect Zapier with Wise Agent
You will then be asked to log into your Wise Agent account. Once your account is connected, use the extracted data from Parseur to fill in the data fields.




Step 7: Turn your zap ON and your Wise Agent integration is complete!
You can send a test trigger to see if the integration is successful. The whole process will be automated once your integration is complete.


Turn the Zap on and your integration is complete!
From now on, every other email that you send to your Parseur mailbox will be automatically processed and exported to Wise Agent as a new lead.


