In this article we’ll describe the easiest way to export Google Alerts emails to a spreadsheet or to any database or application using Parseur. It will only take you 2 minutes!
Google Alerts is awesome but export is a problem
Google Alerts is a powerful (and free) business intelligence tool for monitoring an industry, a reputation or a competitor. Its ease of use make it a must have for any company that wants to keep on top of the latest trends in its market. However, Google doesn’t make it easy to export Google alerts to a spreadsheet.
In fact, Google doesn’t allow you to export alerts as CSV or XLS at all. All that Google Alerts can do is sending you an email (or RSS) when a new result match your search criteria. That doesn’t make easy to analyse the data for tracking purposes or to check trends and volumes. Especially if you have an alert set on a high volume keyword, you need to put that data in a spreadsheet or database for deeper analysis. You may even consider doing machine learning or other Artificial Intelligence approach if your volume is very large.
Since google sends you emails, we’re are going to solve that problem by using a mail parser. A mail parser is a tool that can convert emails content into workable data. So what we’re going to do is to use an email parser to transform Google Alert notifications into properly formatted data that we can download as CSV, Excel, or update directly into a Google Sheets or any application.
Parseur is an email parser that comes packed with a ready-made template for Google Alerts.
Let’s see how it works!
How to export Google Alerts and extract its data with Parseur?
We’ll assume that you already have one or more Google Alerts set up.
Step 1: Create a Parseur account
If you don’t have an account already, create a Parseur account. Parseur is totally and forever free for a limited number of emails sent per month.
Step 2: Create a mailbox
Once your account is created, enter a name for your Google Alert mailbox.
You can enter anything you’d like.
Step 3: forward your Google Alerts to your mailbox
On the next screen, Parseur will ask you to forward your first Google Alert email.
Click on the copy-to-clipboard button to the right of the email address to it.
Go to your Gmail inbox and forward one of your google alerts to your Parseur mailbox (paste the email address you just copied into the To field)
Go back to Parseur, and wait for the email to arrive (it usually takes less than 10 seconds).
Once the email arrived it will be processed automatically.
Click on Check result to see the extracted data.
Parseur extract the following information from each alert email:
- Keyword term
- Date of the alert
- Set of results containing for each alert:
- the name of the Website
- the name of the Page
- the URL
- an Except of the page
Step 4 (recommended): automate forwarding of Google Alerts
Now, go ahead and forward more Google Alerts and see them all getting processed automatically.
However we recommend that you setup an automated rule to forward all new incoming alerts to Parseur. Also, if you have a backlog of existing Google Alerts you would like to parse, you could use a chrome extension to forward them all at once to Parseur. Check out this article to learn more about how to automatically forward emails to Parseur.
Step 5: download or send your data where it belongs
Now you can use your alert data in any way you see fit.
- Download as Excel or CSV
- Open in Google Sheet
- Send to hundreds of applications and databases using our integration with Zapier. Make sure to use the New Table Processed trigger for best results
To access all export options, go to the Export section on the left-hand menu.
That’s it! You now know how to easily export Google Alerts to your spreadsheet.